7 Actionable Tips On Making Mobile Friendly Emails

October 01, 2019

Smartphones!! They have ruled the world we can say and perhaps every business runs on smartphones.  Each time you send your emails, you should know that a major portion of your subscribers are going to open their emails on their...

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Subscribers Not Converting? Try These Tips To Write An Engaging Newsletters

September 25, 2019

My subscribers are not converting!! My email bounce rate is going high!! I am losing my business as my subscribers are not reading my emails!!  Email marketing is one of the most affordable yet effective marketing strategies to give quick...

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Email Subject Lines That Opens Your Emailers Instantly

September 18, 2019

How many people click through your emails? What makes a good email subject line? Becoming a great email marketer and crafting great email subject lines takes a lot of research and practice. It requires a strong understanding of who your...

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What Should Be The Right Length & Width Of Your Emails?

September 13, 2019

Does an email file size affect the deliverability?  Blacklists, spams, high bounce rates, all these phrases run through an email marketer’s mind when he is thinking about email deliverability. There are many critical factors to consider that impacts the delivery...

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5 Email Design Tips From Email Marketing Experts

September 03, 2019

Email marketers, how hard you try to stand out in your recipient’s inbox with your emails? There is no secret, marketers requires working smartly as majority of us believe that email design is a secondary function which only serves an...

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Excellent Brand Examples Of Animated GIFs in Email Marketing

August 28, 2019

GIFs are in huge demand – they are engaging, makes your boring content looks interesting to read. Bottom line, having including GIFs in your email marketing campaign strategies can earn you more leads, boost engagement hence; better sales. It is...

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How to Design an Email Template to Minimize Your Bounce Rate?

August 22, 2019

Ask any email marketer – what is that one thing that keeps you awake at night? And the answer, almost unanimously, will always be the dreadful bounce rates. A bounce rate simply signifies the number of visitors that opened a...

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How To Create The Best Email Newsletter Templates?

August 14, 2019

Planning on starting with a newsletter? Great, you are thinking in the right direction and reading the right thing. Why? Because there are a ton of companies sending out newsletters and that implies: 1. Newsletters work exceptionally well in delivering...

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Newsletter Design: 4 Best Practices You Have to Follow!

July 29, 2019

Newsletters are a great medium for businesses to connect directly with their audience. This is a medium they literally own and if executed the right way – it can prove to be a tremendous asset for the entire business. So,...

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5 Types of Businesses that Must Use a Custom Newsletter Design

July 11, 2019

It makes a lot of accounting sense to buy a few off-the-shelf email marketing newsletter templates and keep using them for months, if not years. That said, they soon start becoming monotonous for your audience and even if you are...

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Aesthetics vs Efficiency: The PSD to HTML Conversion Debate

July 01, 2019

Some websites are more than eager to declare PSD to HTML conversion an ancient witchcraft. The reality is that if you are starting with creating a custom website or are redesigning your entire website, there are very high chances you...

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5 Types of Email Newsletter Templates You Should Be Using

June 20, 2019

There are a ton of MBAs, graduating at the top of their classes in the finest b-schools across the world. Ever wondered, why not all of them end up becoming a Tim Cook or a Satya Nadella? Because the great...

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Why It Is Essential To Convert PSD To HTML Email?

May 30, 2019

PSD to HTML Email conversion helps you avail maximum benefits out of your email campaign. Email template designs are crucial for branding which will leave a good impression on the recipient’s mind. Email marketing today is one of the most...

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10 Newsletter Email Template Design Tips To Boost Clicks And Engagement

May 15, 2019

Why are my newsletters not opened? Why this bounce rate doesn’t reduce? What’s wrong with my email template? Lots of why’s and what’s but no right answer to it unless you do some brainstorming. Let’s say you have decent number...

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7 Best Free Responsive HTML Templates For 2019

May 08, 2019

If you had to guess, how many email newsletters do you think you're subscribed to? 10? 20? 50? To be honest, your reply will be “I’ve lost the count” -- and we all know that it is a common scene...

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Do Personalized Email Templates Really Work? Here is Your Answer.

April 24, 2019

Today, as a business operator or a marketer – what is the biggest weapon you have for your side? Is it digital marketing – No. Is it wider reach to audiences – No. Is it greater access to capital –...

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5 Reasons Why You Should Avoid Static Design at All Costs!

April 11, 2019

Most of the businesses view design as a cost they want to minimize. After all, there is no guarantee that costlier design will be better! The problem comes when we start applying the same principle to our marketing collateral, especially...

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Custom Email Templates: How to Use them to Maximize Open Rates!

April 01, 2019

Every professional marketer loves email marketing campaigns. Why? There are quite a few reasons to it: 1. It’s one of the few permission based marketing channels. 2. You get into your target audiences personal space. 3. If executed properly, it...

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How to Manage Your Newsletters like a Pro Media Company!

March 22, 2019

Have you ever seen the content produced by a new-age media channel versus one being produced by a decades old media company? You may find the difference in stories and casting and the very mode of delivering the content; but...

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How to Make Sure Your Designers and Programmers Work Together!

March 13, 2019

Have you ever seen a mint being tossed into a bottle of soda? Well, that is exactly what happens when programmers and designers are made to work together – all you end up with is mess. That happens primarily because...

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Make Your Email Marketing Efficient With Templates

February 27, 2019

Marketing is becoming a more and more arduous process. Marketers are now looking at a tone of data and trying to garner more and more insights. Every business operator believes that marketing becoming more of an art and less of...

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4 Things to Keep in Mind While Designing an Email Template

February 22, 2019

You might be wondering that you got a team of professionals to help you execute your email campaigns – there are programmers and designers who can exactly help you achieve what you aim for with your personalized email templates. Why,...

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Reasons Why You Should Be Using Responsive Design Templates

February 15, 2019

The year is 2019 and the worst thing which can happen to you as an email reader is getting greeted with the following email: “Dear User. We are happy to have you on XYZ. We hope you have a great...

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Email Marketing for Beginners: Everything You Wanted to Know

February 12, 2019

So – you have decided that digital marketing is the most efficient and effective way to generate leads and build a brand but now you are confused on where to get started. There are just so many avenues when to...

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5 Newsletter Design Principles Every Email Campaign Should Adhere to

February 06, 2019

Many of us in the business community believe that design is a secondary function which only serves an aesthetic purpose. If you belong to this school of thought, you couldn’t be more wrong about designing. Designing is a set of...

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5 Common Mistakes People Make While Converting PSD to HTML

January 31, 2019

How would you feel – if you prepare hard for a marathon, get the right diet, the right gear, practice a lot and finally, when you are about to cross the final line, you faint and blackout! Exactly that is...

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5 Ways You Can Make the Most of Your Newsletter Templates

January 25, 2019

Google has become a great disseminator of information. Yet, there is one principle problem – it depends on you, the user, to verify what content is relevant and what isn’t. Hence, when you go out searching for email marketing newsletter...

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Tips For Designing Responsive Email Templates

January 17, 2019

Marketers, how hard to you try to stand out in your recipient’s inbox with personalized emails? The secret lies in working intelligently, rather than working hard. Business firms have been using personalized email templates in their newsletters and promotional campaigns....

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5 Important Reasons for Converting PSD to HTML Email

January 11, 2019

For email marketers, PSD to HTML conversion is one of the most crucial stages during their campaigns. Today, this conversion has become identical to email coding. Given that every $1 invested in email marketing can yield an ROI of $38,...

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Email Newsletter That Can Streamline Your Campaigns

January 07, 2019

For marketers, creating the desired visual impact with the right email template is a priority. In the clutter of information in the digitized business space, custom newsletter design can actually make the recipients go through your promotional materials. The style,...

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The Greatest Benefits of Email Personalization for Newsletters

January 01, 2019

Personalizing emails lies beyond using the names of your customers. Addressing your customers is just the first stage in attracting their attention. You need to retain their interest till the CTA, and this is where custom email templates can help....

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Make Your Email Templates Compatible With Smartphones

December 20, 2018

The mobile revolution is here. Marketers, it is time to rethink your email marketing strategy. Since 2016, as much as 54% of the emails have been opened on smartphones, tablets and other mobile devices. With mobile-friendly email templates, you can...

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Top Email Design Trends That Can Click For Your Business

December 06, 2018

Have you ever wondered why your newsletters fail to yield the desired response? In the competitive business clutter, you might notice that the open rates of your emails are not looking healthy. The secret lies in breaking away from the...

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7 Reasons Your Email Templates Should Be Mobile Friendly

November 22, 2018

With mobile technology penetrating deep into the lifestyles of the masses, marketers are seeking innovative strategies to reach out to them through responsive emails. Statistics reveal that 47% of the emails are opened on mobile devices these days, while this...

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All You Need to Know About PSD to Email Conversion

November 06, 2018

Email marketing has evolved into becoming the centrepiece of outbound marketing. Once you had a prospective lead in your email list, it is entirely up-to your technology and marketing strategy to convert the lead and bring it on board as...

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How Can The Choice Of Template Boost Your Email Campaign?

October 22, 2018

The digitized business space calls for intelligent communication strategies, where email marketing drives your consumer acquisition and retention process. Today, as much as 80% of the business leaders have acknowledged the importance of email marketing in their marketing strategies. Do...

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4 Reasons You Really Need Personalized Email Templates

October 09, 2018

Imagine this – you read an email in your inbox which starts with Dear User/Dear Reader/Dear Subscriber and then the mail goes on with a very emotional story to engage you and make it seem like you have known the...

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4 Key Foundations to Get the Returns on Your Newsletters

September 17, 2018

According to data reported by Salesforce, the average return on investment of an email marketing campaign is as high as 3800%. There are several digital marketing pioneers and conveners of online courses who quite literally preach email marketing and ask...

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4 Things to Remember When Designing Email Newsletters

September 04, 2018

Email marketing has been near the core of all digital marketing for over a decade now. That said, whenever you go out to talk about successful email marketing campaigns, somehow the entire room gets divided between people who can totally...

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Email Marketing: What The Most Successful Marketers Do

August 23, 2018

In a series of data published by MailBird, email campaigns convert three times better than social media. That is 200% better results only by changing channels of communication. That said, can all marketers do it? Some marketers always have an...

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6 Things to Keep in Mind before Finalizing a Halloween Email Template for Your Business

October 11, 2017

The Halloween is just around the corner and the spooky fever is rising with every passing day. Every business seeks to benefit from the festive spirit and aims to attract potential customers through marketing activities and digital campaigns dipped in...

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